Personal Branding Tips for Las Vegas Women in Business
On April 21, our Las Vegas chapter brought together women entrepreneurs and professionals for an evening full of energy, connection, and inspiring advice on personal branding and storytelling. From practical tips to real-life experiences, the panel left everyone motivated to show up more confidently and authentically—both online and off.
Meet Our Las Vegas Branding Panel
We were lucky to hear from four amazing women—Petra, Veronica, Shannen, and Afi—each offering a unique take on what it means to build a brand that truly reflects who you are.
Petra shared her journey from TV news to media coaching and public speaking, helping women find their voice and show up powerfully in the spotlight.
Veronica, a brand photographer and visual storyteller, reminded us that how we show up visually matters just as much as what we say.
Shannen broke down the importance of mindset, knowing your worth, and how using other people’s platforms (hello, podcasts!) can elevate your presence.
Afi talked about the power of self-discovery and being real—not just online, but in every part of your brand.
Key Personal Branding Tips for Women
If there was one big takeaway from the event, it’s this: Your brand is already in you—it’s just about finding the confidence to share it.
Some standout tips from the evening:
Consistency is key: Post regularly, keep your message clear, and show up as you.
Be seen and searchable: Make sure your LinkedIn and social profiles reflect who you are and what you do.
Invest in your visuals: A great headshot or brand shoot can go a long way.
Tell your story: People connect with honesty and vulnerability.
Put yourself out there: Podcasts, events, speaking gigs... don’t wait to be invited. Go for it!
How to Grow Your Brand Presence Locally
Putting yourself out there can feel scary, especially for women in business in Las Vegas. The panelists didn’t shy away from talking about the tough stuff like imposter syndrome, fear of criticism, or not feeling "ready." But they reminded us: confidence comes with practice. Every post, pitch, or panel appearance is a step forward.
Easy Action Steps for Entrepreneurs
Want to start applying what we learned? Here are a few simple action items:
📸 Book a quick brand shoot and update those headshots.
🔄 Freshen up your LinkedIn—your future clients are probably checking it.
🎧 Reach out to a podcast or local event where you can share your story.
🤝 Connect with one of the speakers—you never know what doors might open.
Thank You to Our Sponsors
We couldn’t have pulled this off without the support of our amazing sponsors:
Bottega Exchange
Current Event Rentals
ShutterBooth
Balloons Bearing Elegance
Show Talent Productions
Irresistible Events & Catering
LED Unplugged: Lighting and Event Rentals
Order Defined
Focus Event Photography & Videography
We’re already looking forward to the May meeting. If you missed this event, we'd love to have you join us on May 16th at the Assembly at Kiln for our May event. Register here 👉 The Business of Well-Being and save your spot before it sells out!
Until then, keep showing up, telling your story, and building that brand that’s 100% you.
Interested in joining our next Las Vegas women’s business networking event? Learn more about membership here!